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Prof. Dr. Ruediger Zarnekow

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Prof. Dr. Ruediger Zarnekow holds the Chair for Information and Communication Management at the Berlin Institute of Technology. His research focuses on the areas of Strategic IT Management, Electronic Business, Telecommunications Management and Business Models for the ICT industry. Previously, he worked at the Institute of Information Management at the University of St. Gallen, Switzerland, where he lead the competence center “Industrialization of Information Management”. Prof. Zarnekow has been working as a consultant in the area of IT management for many years. He is a cofounder of IT Management Partner St. Gallen AG: As an author he has published various books and research articles.

Curriculum Vitae

  • In 2013 awarded "TUB Entrepreneurship Supporter des Jahres" for extraordinarily engagement in the field entrepreunership
  • Currently holds the Chair for Information and Communication Management at the Berlin Institute of Technology
  • Research focus on IT Management (Organization, Business Processes, Sourcing, Cost-Benefit-Analysis, Controlling), Business Models, Telecommunications Management, Slectronic Business.
  • From 2001 through 2006 Assistant Professor at the University of St. Gallen, Switzerland, and project manager of the competence center “Industrialised IT Management” in cooperation with Deutsche Telekom, Deutsche Bank, Deutsche Bahn, Bayer Business Services, Swisscom IT Services, Syskoplan.
  • PhD at University of Freiberg, MSc in Advanced Software Technologies at the University of Wolverhampton, Diploma in Computer Science (Dipl.-Inf.) at the European Business School, Oestrich Winkel.
  • Co-author of a study on “Quality of Service Internet Business Models” prepared on behalf of 6 European Telecommunication Carriers.
  • Author/Co-author of 10 books and more than 70 research publications
  • 15 years of consulting and industry experience in the areas of strategic IT management, ICT business models, Electronic Business and IT service management.
  • Since 2008 co-founder and partner of IT Management Partner St. Gallen AG.
  • From 1999 through 2006 Managing Partner of ITMC Informatik Technologie Management Consulting GmbH, Essen.
  • Business Angel and Mentor for various Start-up Companies in the high-tech sector
  • Previously worked for T-Systems Multimedia Solutions, Accenture, University of Essen, University of Freiberg.

Publications

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Pannicke, Danny and Zarnekow, Rüdiger and Coskuner, Büsra (2010). Akzeptanz sozialer virtueller Welten – Eine empirische Studie am Beispiel Second Life. Workshop GeNeMe’10: Virtual Enterprises, Communities & Social Networks. Meißner, K. and Engelien, M..


Pannicke, Danny and Zarnekow, Rüdiger and Müller, Sebastian (2010). Post-Adoptionsverhalten im Kontext virtueller Welten. Informatik 2010: Service Science – Neue Perspektiven für die Informatik, 619-624.


Pannicke, Danny and Zarnekow, Rüdiger and Müller, Sebastian (2011). Relativer Vorteil im Unterhaltungserleben virtueller Welten – Eine empirische Analyse am Beispiel „World of Warcraft“. i-com, 49 - 57.


Pannicke, Danny and Zarnekow, Rüdiger and Pröhl, Thorsten (2014). Reichlich Potenzial. Kommune21 – E-Government, Internet und Informationstechnik, 20-21.


Pannicke, Danny and Zarnekow, Rüdiger and Steinberg, Florian (2013). Wahrgenommener Wert sozialer Netzwerkdienste aus Sicht der Benutzer. Proceedings of the 11th International Conference on Wirtschaftsinformatik (WI 2013). Merkur Druck- & Kopierzentrum GmbH & Co. KG, 609-626.


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Opitz, Nicky and Erek, Koray and Langkau, Tobias F. and Kolbe, Lutz and Zarnekow, Rüdiger (2012). Kick-starting Green Business Process Management – Suitable Modeling Languages and Key Processes for Green Performance Measurement. Proceedings of the Eighteenth Americas Conference on Information Systems, Seattle, Washington, August 9-12, 2012


Opitz, Nicky and Thies, Florian and Erek, Koray and Kolbe, Lutz M. and Zarnekow, Rüdiger (2013). Kennzahlenbasierte Erfolgsmessung von Green IT-Maßnahmen – Eine empirische Analyse zum aktuellen Stand in Forschung und Praxis. Proceedings of the 11th International Conference on Wirtschaftsinformatik (WI 2013). Merkur Druck- & Kopierzentrum GmbH & Co. KG, 1115-1129.


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Nitzschke, Volker and Zarnekow, Rüdiger (2009). Herausforderung IT-Service-Management: Erfolgsfaktoren bei IT-Infrastruktur-Library-Projekten. Controller Magazin, 40-43.


Nitzschke, V. and Zarnekow, Rüdiger (2008). Erfolgsfaktoren bei ITIL Projekten. TeleTalk, 42-43.


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Möller, Björn and Erek, Koray and Löser, Fabian and Zarnekow, Rüdiger (2013). How Sustainable is COBIT 5? Insights from Theoretical Analysis and Empirical Survey Data. Proceedings of the 19th Americas Conference on Information Systems (AMCIS 2013), 1-9.


Meyer, M. and Zarnekow, Rüdiger and Kolbe, Lutz (2003). IT-Governance: Begriff, Status Quo und Bedeutung. Wirtschaftsinformatik, 445-448.


Matallaoui, Amir and Hanner, Nicolai and Zarnekow, Rüdiger (2016). Introduction to Gamification: Foundation and Underlying Theories. Gamification - Using Game Elements in Serious Contexts (Sammelband). Springer, 3-18.


Matallaoui, Amir and Koivisto, Jonna and Hamari, Juho and Zarnekow, Rüdiger (2017). How effective is “exergamification”? A systematic review on the effectiveness of gamification features in exergames. Proceedings of the 50th Annual Hawaii International Conference on System Sciences (HICSS)


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Löser, Fabian and Erek, Koray and Schmidt, Nils-Holger and Zarnekow, Rüdiger and Kolbe, Lutz M. (2011). Aligning Green IT with Environmental Strategies: Development of a Conceptual Framework that Leverages Sustainability and Firm Competitiveness. Proceedings of the Seventeenth Americas Conference on Information Systems (AMCIS), Detroit, Michigan August 4th-7th 2011


Löser, Fabian and Erek, Koray and Zarnekow, Rüdiger (2012). Green IT Strategies: A Conceptual Framework for the Alignment of Information Technology and Corporate Sustainability Strategy. Ordóñez de Pablos, P. (editor) Green Technologies and Business Practices: An IT Approach, Information Science Reference, IGI Global, 58-95.


Löser, Fabian and Erek, Koray and Zarnekow, Rüdiger (2012). Towards a Typology of Green IS Strategies: Insights from Case Study Research. Proceedings of the 33rd International Conference on Information Systems (ICIS), Orlando, Florida


Löser, Fabian and Erek, Koray and Zarnekow, Rüdiger (2011). Generische Green-IT-Strategien - Entwicklung eines konzeptionellen Rahmenwerks für strategisches Alignment. Informatik 2011


Löser, Fabian and Erek, Koray and Zarnekow, Rüdiger and Limbach, Felix (2013). Shared Domain Knowledge in Strategic Green IS Alignment: An Analysis from the Knowledge-Based View. Proceedings of the 46th Hawaii International Conference on System Sciences (HICSS), 3515-3524.


Löser, Fabian and Grimm, Daniel and Erek, Koray and Zarnekow, Rüdiger (2012). Information and Communication Technologies for Sustainable Manufacturing: Evaluating the Capabilities of ICT with a Sustainability Balanced Scorecard. Proceedings of the 10th Global Conference in Sustainable Manufacturing, Istanbul, Turkey, 429-434.


Limbach, Felix and Kübel, Hannes and Zarnekow, Rüdiger (2016). Improving rural broadband deployment with synergistic effects between multiple fixed infrastructures. Australasian Journal of Information Systems, Vol.20


Limbach, Felix and Kübel, Hannes and Zarnekow, Rüdiger (2014). An Empirical Contingency Perspective on Cooperative Municipal Broadband Adoption. Proceedings of the 20th Americas Conference on Information Systems (AMCIS), Savannah, GA, USA


Limbach, Felix and Kübel, Hannes and Zarnekow, Rüdiger (2013). Kooperativer Breitbandausbau in Deutschland : Eine Expertenbefragung unter Unternehmensführern und Kooperationsverantwortlichen der deutschen Telekommunikationsbranche. Research Papers in Information Systems Management


Limbach, Felix and Kübel, Hannes and Zarnekow, Rüdiger and Düser, Michael (2013). Towards Cross-Industry Information Infrastructure Provisioning - A Resource-Based Perspective. 17th International Conference on Intelligence in Next Generation Networks (IEEE ICIN 2013, Venice, Italy)


Limbach, Felix and Wulf, Jochen and Zarnekow, Rüdiger and Düser, M. (2012). Wettbewerb und Kooperation im Content Delivery Markt. Proceedings of Multikonferenz Wirtschaftsinformatik (MKWI 2012, Braunschweig)


Limbach, Felix. and Wulf, Jochen and Zarnekow, Rüdiger and Düser, M. (2012). BUSINESS MODEL COMPETITION IN THE CONTENT DELIVERY MARKET – AN INFRASTRUCTURE ANALYSIS. Proceedings of the 20th European Conference on Information Systems (ECIS 2012, Barcelona, Spain)


Limbach, Felix and Wulf, Jochen and Zarnekow, Rüdiger and Düser, Michael (2011). Kooperationstreiber in der Telekommunikationswirtschaft. 4th Workshop on Services, Platforms, Innovations and Research for new Infrastructures in Telecommunications (SPIRIT 2011) auf der INFORMATIK 2011 in Berlin


Limbach, Felix and Wulf, Jochen and Zarnekow, Rüdiger and Düser, M (2011). A typology of cooperation strategies in the telecommunication industry – An exploratory analysis and theoretical foundations. 22nd European Regional ITS Conference Budapest, 18-21 September


Limbach, Felix and Wulf, Jochen and Zarnekow, Rüdiger and Düser, M. (2011). Revenue distribution in a quality-centric internet interconnection market. Proceedings of the 17th Americas Conference on Information Systems (AMCIS 2011, Detroit, USA)


Limbach, Felix and Zarnekow, Rüdiger (2014). Kooperative Bereitstellung von Next Generation Access Netzen – Hinweise aus dem deutschen Breitbandmarkt. Proceedings of the Multikonferenz Wirtschaftsinformatik, Paderborn (Accepted)


Limbach, Felix and Zarnekow, Rüdiger and Düser, Michael (2013). Cooperative private Next-Generation Access deployment – A relational view. Proceedings of the 46th Hawaii International Conference on System Sciences (HICSS), 1444 - 1453.


Labes, Stine and Hanner, Nicolai and Zarnekow, Rüdiger (2016). Successful Business Model Types of Cloud Providers. Business & Information Systems Engineering (in Press)


Labes, Stine and Hanner, Nicolai and Zarnekow, Rüdiger (2015). Success Factors of Cloud Business Models. Proceedings of the European Conference on Information Systems (ECIS), Muenster, Germany


Labes, Stine and Erek, Koray and Zarnekow, Rüdiger (2013). Literaturübersicht von Geschäftsmodellen in der Cloud. Proceedings of the 11th International Conference on Wirtschaftsinformatik


Labes, Stine and Erek, Koray and Zarnekow, Rüdiger (2013). Common Patterns of Cloud Business Models. Proceedings of the Nineteenth Americas Conference on Information Systems (AMCIS; Chicago, Illinois, August 15-17)


Labes, Stine and Hahn, Christopher and Erek, Koray and Zarnekow, Rüdiger (2013). Digitalisierung und Innovation. Springer Fachmedien Wiesbaden, 35-60.


Labes, Stine and Stanik, Alexander and Repschläger, Jonas and Kao, Odej and Zarnekow, Rüdiger (2012). Standardization Approaches within Cloud Computing: Evaluation of Infrastructure as a Service Architecture. FedCSIS 2012, 923-930.


Labes, Stine and Zarnekow, Rüdiger (2013). Cloud Computing – Nutzen bewertet. Kommune21 – E-Government, Internet und Informationstechnik, 30-31.


Labes, Stine and Zarnekow, Rüdiger (2013). Erfolgreiche Kombinationsmuster in Cloud-Geschäftsmodellen. Industrie Management


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Kübel, Hannes and Limbach, Felix and Zarnekow, Rüdiger (2014). Business Models of Developer Platforms in the Telecommunications Industry – an Explorative Case Study Analysis. Proceedings of the 46th Hawaii International Conference on System Sciences (HICSS), Waikoloa, HI, USA, 3919-3928.


Kübel, Hannes and Zarnekow, Rüdiger (2014). Strategic control of digital platforms in the ICT industry – the derivation and validation of an analysis framework. Proceedings of the Multikonferenz Wirtschaftsinformatik, Paderborn, Germany


Kübel, Hannes and Zarnekow, Rüdiger (2014). The role of telecommunications operators on smart home service platforms. 25th European Regional ITS Conference, Brussels, Belgium


Kübel, Hannes and Zarnekow, Rüdiger (2014). Evaluating Platform Business Models in the Telecommunications Industry via Framework-based Case Studies of Cloud and Smart Home Service Platforms. Proceedings of the 20th Americas Conference on Information Systems (AMCIS), Savannah, GA, USA


Kübel, Hannes and Zarnekow, Rüdiger (2015). Platform Adoption in the Smart Home Field - An Explorative Study based on Expert Interviews. MANAGEMENT PRESENTATION SELECTED RESULTS - Extended results and further information on the topic available on personal inquiry


Kübel, Hannes and Zarnekow, Rüdiger (2015). Exploring Platform Adoption in the Smart Home Case. Proceedings of the 36th International Conference on Information Systems (ICIS), Fort Worth, TX, USA


Kübel, Hannes and Hanner, Nicolai and Zarnekow, Rüdiger (2015). An Expert View on the Role of Complementary Assets for the Adoption of Smart Home Platforms. Proceedings of the 19th Pacific Asia Conference on Information Systems (PACIS), Singapore


Kübel, Hannes and Zarnekow, Rüdiger (2013). Towards a framework for analyzing strategic control of digital service platforms in telecommunications. 24th European Regional ITS Conference, Florence, Italy (Session presentation)


Kropp, Lennard Alexander and Korbel, Jakob J. and Theilig, Max-Marcel and Zarnekow, Rüdiger (2019). Dynamic Pricing of Product Clusters: A Multi-Agent Reinforcement Learning Approach. Proceedings of the 27th European Conference on Information Systems (ECIS)


Korbel, Jakob J. and Blankenhagel, Kim Janine and Zarnekow, Rüdiger (2019). The Role of the Virtual Asset in the Distribution of Goods and Products. Proceedings of the 25th Americas Conference on Information Systems (AMCIS)


Koch, R. and Blankenhagel, Kim Janine and Zarnekow, Rüdiger (2020). Systemakzeptanz digitaler Technologien zur Therapie von Depressionen – die Perspektive der Psychotherapeuten. Internationalen Tagung Wirtschaftsinformatik


Koch, Gottfried and Zarnekow, Rüdiger and Brenner, Walter (2000). Softwareagenten in der Versicherungswirtschaft. Versicherungsbetriebe, 6-9.


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Prof. Dr. Ruediger Zarnekow
Berlin Institute of Technology
Chair for Information and Communication Management
sec. H93
Strasse des 17. Juni 135
10623 Berlin / Germany
+49 (0)30 314 78700
+49 (0)30 314 78702

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