TU Berlin

Chair of Information and Communication ManagementBerlin, Marcus

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Dipl.-Ing. Marcus Berlin

Personal background

Lupe

Marcus studied Industrial Engineering and Management at the Berlin Institute of Technology focused on production management, quality management, system analysis, information and communication systems.

  • Since December 2009 he is an associated researcher at the chair for Information and Communication Management at the Berlin Institute of Technology
  • He has been working since 2008 at the Innovation Development Laboratory of Deutsche Telekom
  • 2001-2007: Internships in the telecommunication industry in the area of quality assurance and innovation development

Research

  • Quality management of innovation activities
  • Comparability of innovation activities
  • Innovation management in the telecommunication industry

Publications

2011

Heitmann, M., Berlin, M., Arnold, H. and Presse, V. (2011). Das vernetzte Fahrzeug – Herausforderungen, Dienste und Forschungsbereiche. WissenHeute


2010

Schomaker, I., Erner, M. and Berlin, M. (2010). 4010 – Ein Point-of-Sales-Konzept für die junge Zielgruppe am Beispiel der Deutschen Telekom AG. Professionelles Sales & Service Management - Vorsprung durch konsequente Kundenorientierung. Gabler Verlag.


Berlin, M. and Zarnekow, R. (2010). Quality of innovation activities – an analysis of quality management instruments. Procedings of the 3rd ISPIM Innovation Symposium 2010


2009

Arnold, H., Erner, M. and Berlin, M. (2009). Mehr Sicherheit und Effizienz durch Informations- und Kommunikationstechnik. Das vernetzte Automobil. Hüthig Verlag.


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